In July 2017, I left many years of experience in the corporate world behind, and launched into the exciting enterprise of making a living as a freelance writer. I soon founded Antleo, a niche branding agency, working together with a small team of writers and designers on interesting and captivating marketing projects.
Freelance Writer and Marketing Communications Consultant
Antleo Consultants | July 2017 to Present
Projects
- A website content overhaul for Syngene International, a pharmaceutical contract research, development and manufacturing organization. The revamp done through a small, rapidly assembled team of content marketing experts positioned the company to take advantage of the increasing interest in pharma research during the outbreak of Covid-19
- Branding the products and services of LawQube Technologies including product naming, website branding, app branding, and newsletters. LawQube, a start-up based out of the Trivandrum IT Park was recently featured by The New Indian Express for its pioneering efforts in e-governance and judiciary automation
- Conceptualization and development of end-to-end event marketing campaign collaterals for a global process and technology consulting giant that operates across 15 countries globally
- For several other global giants, we delivered impactful content and branding artefacts including case studies, researched whitepapers, brochures, animations, mailers, and digital kits for social media promos